Boost your listings' visibility and attract more bookings with Airbnb promotions, activated directly from Smily. You can enable one, several, or none — each promotion is independent. Three promotions are available:
- New listing promotion — a 20% discount on your first bookings to get a new listing started.
- Top Rated Guest Discount — a discount for Airbnb's top-rated guests, with a visibility boost (France pilot).
- Mobile app discount — a discount for guests booking through the Airbnb mobile app.
⚠️ Important: Promotions may combine with other Airbnb discounts and special offers. The final guest discount can be higher than the values shown and may result in prices below your usual minimum rates. Review your pricing carefully before enabling any promotion.
To manage promotions, open the rental's Airbnb-specific settings and go to the Airbnb promotions section.
New listing promotion
Apply a 20% discount on the nightly price for the first bookings of an eligible new listing — designed to get your first bookings faster and build review history.
- The discount runs for your first bookings, then automatically turns off.
- Best suited to brand-new listings that don't yet have reviews.
Top Rated Guest Discount
France pilot (July–August 2026)
Offer a discount to Airbnb's top-rated guests — travelers with excellent review history and a track record of repeat, high-value bookings. Enabling it increases your listing's visibility with this premium guest segment and displays a quality badge on your listing.
How it works
- You offer a 15% host-funded discount to qualifying top-rated guests.
- During the France pilot which will cover July and August 2026, Airbnb adds an extra 5% bonus at no additional cost to you — bringing the total guest discount to 20% for the duration of the pilot. After the pilot, only your 15% discount remains.
- The discount applies automatically when a qualifying guest books your listing.
Eligibility
This promotion can only be activated once the listing has at least 3 completed reservations — if it has fewer, the option won't be available. We don't recommend it for brand-new listings with no reviews, where conversion will be low; use the New listing promotion instead.
To enable it
- In the Airbnb promotions section, toggle on Top Rated Guest Discount.
- Review your pricing carefully before saving.
Mobile app discount
Mobile bookings only
Offer a discount to guests booking through the Airbnb mobile app, helping you capture the growing share of travelers who book on their phones and improving conversion for mobile-first guests.
How it works
- You offer a 10% host-funded discount that applies only when a guest is browsing and booking on the Airbnb mobile app.
- Unlike the New listing promotion, this discount is persistent — you can leave it on for as long as you like.
- It is always host-funded; there is no Airbnb bonus on this promotion.
To enable it
- In the Airbnb promotions section, toggle on Mobile app discount.
- Review your pricing carefully before saving.
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